Franchise development types

The development type is the method by which the franchisor wishes to build their franchise network in Ireland.

Master Franchisee
Operates under an Irish master franchise agreement to open a minimum number of units him or herself and then sub-franchises the brand throughout Ireland.

Regional Franchisee
Buys the rights from the Irish master franchisee or the original franchisor to sell franchises in a defined region in Ireland.

Area Developer
Buys the rights from the original franchisor to develop the system in a defined region in Ireland. An area developer cannot sell franchises.

Unit Franchisee
Buys the right to operate a single unit franchise in Ireland. A unit franchisee may at a later stage buy further unit franchises. If they are of the same brand they are referred to as a multi-unit franchisee.